International Artists. Individual Attention.
L2 Artists is an independent management agency dedicated to developing and nurturing each one of our artists and their careers.
For us, music is personal. Whether you’re a performer, an agency or a major performing arts organization, we focus on building our relationships in order to curate a roster of the highest caliber performers, ready to shine on the world’s greatest stages.
Jeffrey Larson has dedicated himself to the development and management of world-class artists for over a decade.
After seven years at Columbia Artists Management, followed by Artistic Services Manager at OPERA America, he has built and managed successful partnerships with a distinguished list of artists and performing arts organizations alike.
He served as an adjudicator for the Oratorio Society of New York’s Solo Competition, as well as presented master classes at Rice University and Westminster Choir College. He holds a Bachelor’s Degree from Texas Tech University and a Master’s Degree from University of Kentucky, both in Vocal Performance, and a Master’s Degree in Performing Arts Administration from New York University.
Jessica Rivkin Larson
Jessica Rivkin Larson grew up in performing arts and began her career working with the Tony Awards, Manhattan Theater Club, the New York International Fringe Festival, and London’s Royal Festival Hall.
She produced school programs at Carnegie Hall before earning her MBA in Marketing and Strategy. Since then, she has been integral in developing strategies at American Express to engage prospects and to deepen relationships with existing customers. She now serves as Director of Strategy for Amex’s Chief Technology Officer.
Jessica has consulted for the Brooklyn Academy of Music and for Sesame Street, and is featured in 20Under40: Re-Inventing the Arts and Arts Education for the 21st Century. She holds an Master of Business Administration from New York University and a Bachelor of Arts from Yale University.
Aaron Grant’s diverse experience in the music industry includes six years with Opus 3 Artists Management in New York working with a roster of acclaimed singers, conductors, and special attractions, as well as four seasons as Assistant Director of Artistic Operations at Music Academy of the West where he oversaw activities of the voice and opera departments alongside Program Director Marilyn Horne.
As Founder and Managing Director of Third Bridge Media, he managed the digital profiles for an exclusive roster of internationally renowned artists and emerging stars.
He received the Doctor of Music degree in vocal pedagogy from Florida State University in 2011.
Ricky Dean McWain started his career in the performing arts as a clarinetist and music educator in the New York City area before taking a position with the Boston Youth Symphony Orchestra. He is currently the Artistic Personnel Manager at the Orchestra of St. Luke’s and the Orchestra Manager for the National Youth Orchestra, a program of the Weill Music Institute at Carnegie Hall. In 2014, Ricky earned a dual degree from New York University in Clarinet Performance and Romance Languages, Literatures, and Linguistics.
Anna Heflin looks deep into the music as a marketing consultant, violist and composer. She has worked in an administrative capacity as the Managing Director for the American Modern Ensemble/Mostly Modern Festival, assistant for Aleba & Co., 21C Media Group, Hello Stage, and the San Francisco Conservatory of Music.
Heflin has a thriving career as a violist in NYC. Concerts organized by Heflin featuring her compositions have been highlighted by ICareIfYouListen and WQXR’s “The Experts’ Concert Guide to Fall 2018”.
Heflin graduated with her MM in viola performance from the San Francisco Conservatory of Music in 2017. www.annaheflin.com
L2 Artists, LLC
+1 (212) 419-2986